The Power of Affiliate Marketing

Affiliate Marketing is a relatively new marketing channel in New Zealand and there are often some frequently asked questions from advertisers considering an affiliate marketing solution to help drive their online sales.  We have outlined a selection of common affiliate marketing queries below… if you have any questions or want to talk to one of the team please call +64 (0) 21 086 46020 or email us by clicking here.

 

Q. Am I an Affiliate/Publisher or a Merchant/Advertiser?

A. Sometimes, this isn’t a straightforward answer, but in general, if you own a website or a blog and would like to earn money by promoting the products or services of an advertiser (often these are called “merchants”) in return for a monetary commission on the leads or sales you generate then  you are a publisher (also called an “affiliate”).  If you have a website or run a company that sells a product or service online, takes payments, fulfils and delivers orders, and would like other websites to advertise and promote your company and products, then you are an advertiser (a.k.a  merchant).

 

Q. Will Affiliate Marketing Help Me Acquire New Customers?

A. YES.  Affiliate Marketing is a fantastic way of acquiring new customers at a significantly lower cost than any other marketing channel becuase you set the price you wish to pay for that customer.  Affiliate marketing is a true, performance-based marketing channel and as such is a very cost-effective way to find valuable new customers on a performance basis.

 

Q. Will Affiliate Marketing Help Me Increase Revenue?

A. YES.  Affiliate Marketing is a powerful way to generate and increase sales through broadening your company’s exposure online, this leads to additional traffic and with more traffic you will generally generate additional sales through your website. Affiliate Marketing is a performance-based marketing channel.  This means you only pay a commission or fee to a publisher when the customer whom they have referred has completed a commissionable action.  This can be a percentage of a sale or completed registration or lead form.

 

Q. How do I Sign Up as an Advertiser? 3 easy steps;

A. Visit the affiliate signup page here and ‘Become an Affiliate’ by completing our super quick 3 stage registration process.  Your account will then be reviewed and you’ll be able to apply to promote amazing affiliate programs like Trustpower, 3WiseMen, iSubscribe, Vector and more!  All dedicated to the New Zealand marketplace!

 

Q. How do I Sign Up as an Advertiser? 3 easy steps;

A. Send a quick enquiry email to hello@slice.digital and one of our dedicated account managers will get in touch to discuss your requirements and make recommendations.  2. Sign and return the paperwork we send out to you. 3. Implement and test our tracking pixel on your website (this is VERY easy to implement).

 

Q. How Fast Will I be up and running?

A. Typically, we can move from an initial enquiry to program launch within a few days, but you may receive your tracking pixel to integrate as early as 1 day if you’re keen to launch quickly!  As soon as we have created your tracking pixel and conducted tests we will send you an email with your login and password and you will be up and running.

 

Q. Is My Website Ready for Affiliate Marketing?

A.  Does your website generate online sales, newsletter signups or lead/enquiry forms?  Can consumers buy and pay for products directly on your website? If you answered “Yes” to either of these questions, then your site is ready to launch an affiliate program and start benefitting from this powerful performance marketing solution.

 

Q. What benefits should I expect from an affiliate program with S.L.I.C.E?

A. More sales, more traffic and a better return on investment!  The S.L.I.C.E. affiliate network is the only dedicated affiliate network in New Zealand and our network runs on award winning technology with a wide range of tracking capabilities. Our client network interface and wide range of technical resources for advanced affiliate program management means you’ll be sure to succeed using our network to promote your offering in New Zealand.

 

Q. What makes S.L.I.C.E. Different to another affiliate network?

A. Being the only network focussed on New Zealand we are unique in the industry.  We work closely with our Advertisers to ensure fast traction with their program.  We also work closely with the publishers that Advertisers are looking for.  As a performance marketing channel, the success of S.L.I.C.E. is aligned to the success of our publishers and advertisers.  If you don’t generate incremental sales, revenue or new customers then we don’t make any money.  S.L.I.C.E. is dedicated to creating long-term success for both advertisers and affiliates.

 

Q. Why S.L.I.C.E.?

A. The S.L.I.C.E. Affiliate Network is dedicated to high quality traffic, effective affiliate partnerships and transparency for the New Zealand market.